WTF is Money Shame?

Understanding Money Shame: The Emotional Side of Personal Finance


We've all heard it before, 'Live within your means.'

Sounds like a no-brainer, right? Something our parents repeat to us over and over as we struggle to hit our financial goals. But for loads of us, this golden rule feels like a sneaky tug-of-war with a hidden beast. That beast? It goes by the name of Money Shame, and I think it's damn time we shined a light on it.

So, what's this Money Shame?

It's a hefty emotional gut-punch linked to our perceptions and attitudes towards money. It's that sinking feeling of guilt, embarrassment, or the classic 'I'm not good enough' thought we get when thinking about our finances. 
We feel it when we've been a little too swipe-happy with our credit card, when we can't swing the lifestyle we dream of, when we're neck-deep in debt, or just when we feel we're not 'financially successful' enough.
For some folks, Money Shame pops up from financial mistakes we've made in the past – a bad investment, a spontaneous splurge, or maybe a failure to stash away some cash for the future. For others, it's tied up in societal pressures – that relentless race to 'keep up' with what society deems successful. 

But let's get real clear, this isn't about you lacking financial discipline or not being 'good with money.' It's about the unhealthy beliefs and emotions we've tangled up with money, often from way back when.

Why should we care about Money Shame? Because it's often the puppet master pulling the strings of our not-so-healthy financial habits. It can make us paranoid penny pinchers, terrified to spend, or swing us into retail therapy overdrive as a form of emotional comfort. Sometimes, it makes us totally avoid thinking about money because dealing with the shame and anxiety around it just feels too heavy.
Spotting and understanding Money Shame is step one in kicking it to the curb. It helps us see money for what it really is – a tool that, when we're bossing it right, can bring security, freedom, and even a bit of happiness. It's about time to ditch the guilt, the embarrassment, the 'I should've done this' and 'I could've done that.' Once we do that, we can start to rewrite our money stories into healthier, more empowering ones.

Don't forget, your worth isn't determined by your bank account. You're not defined by the financial mistakes you've made, and you're definitely not stuck with them. And hey, you're not alone in this. Let's take on this beast together, one kind step at a time.

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